ADMAF and Seo-Seoul Museum of Art join Hyundai Translocal Series in multi-year collaboration
OVERVIEW:
ADMAF and Seo-Seoul Museum of Art are partner institutions for the Hyundai Translocal Series, an initiative led by Hyundai Motor Company to foster cross-regional artistic collaboration between art institutions in Korea and around the world.
Through a multi-year collaboration, ADMAF and Seo-Seoul Museum of Art will critically explore today’s technological environment, including artificial intelligence, raising translocal questions by situating these technologies within the historical, infrastructural and social conditions that shape them.
For three decades, ADMAF has championed artistic innovation and nurtured cross-cultural dialogue through its support of artists, creative expression and broad public engagement, contributing to Abu Dhabi’s emergence as a vital centre of international artistic exchange. Seo-Seoul Museum of Art, which opened in March 2026 as the first public art museum in Seoul’s south-western region, is dedicated to the exploration of new media art. Through exhibitions and research programmes, it advances critical discourse and experimental practice, with a particular focus on emerging artistic forms and languages.
The two institutions will invite four artists or collectives exploring contemporary technologies, including artificial intelligence, to participate in an interdisciplinary residency programme developed in collaboration with Mohamed bin Zayed University of Artificial Intelligence (MBZUAI). Bringing selected artists into dialogue with the university’s research community, this collaboration will support exploration into practices that address translocal questions around ecological, social and cultural conditions that shape the present.
Newly commissioned works developed through the programme will be presented in Abu Dhabi in 2027 and in Seoul in 2028.
“The collaboration for the Hyundai Translocal Series is of great significance as a platform for cultural dialogue and as a global initiative. It stimulates artistic innovation and knowledge-based research at the intersection of the arts and artificial intelligence, while supporting cross-border collaborative projects. As an experimental space where art, technology and society converge, this initiative enables us to support artists in engaging with advanced AI technologies, while continuing to expand the project’s network to explore future artistic environments and create new opportunities.”
— H.E. Huda Alkhamis-Kanoo, Founder of ADMAF and Founder and Artistic Director of Abu Dhabi Festival, and Eunju Choi, Director of Seoul Museum of Art (SeMA).
CURATORS:
Gonzalo Herrero Delicado
Born in Spain in 1986, Gonzalo Herrero Delicado is a London-based independent curator, educator and architect working at the intersection of architecture, digital culture and ecology. His curatorial practice spans major institutions across Europe and the Gulf, with a focus on immersive technologies, environmental urgency and spatial experience.
Recent exhibitions include Reworld (2026) for the Istanbul Digital Art Festival and the digital section of Art Dubai 2025, titled After the Technological Sublime. He was part of the curatorial team for the 2024 Serpentine Pavilion in London and created the permanent exhibition Tomorrow Today (2022–ongoing) at the Museum of the Future in Dubai. Other recent work includes the touring exhibition Virtual Beauty, shown at HEK (2024) in Basel and Somerset House (2025) in London, and the pioneering global conference on ecology and cities, Ecocity World Summit 2023, at the Barbican in London, which he directed.
Earlier work includes Eco-Visionaries: Confronting a Planet in a State of Emergency at the Royal Academy of Arts (2019–2020), where he served as Curator of the Architecture Programme from 2016 to 2021 and founded the Architecture Studio. Previously, he held curatorial positions at the Design Museum and The Architecture Foundation in London.
His edited publications include Archipelagic Void (Serpentine/Koenig, 2024), Conversations on a Planet in a State of Emergency (Royal Academy of Arts, 2019) and Fear and Love (Phaidon, 2016).
He is Associate Lecturer at the Royal College of Art and Central Saint Martins, External Examiner at the Bartlett, UCL, and a PhD candidate at RMIT University, Melbourne, where he is researching curatorial practices for immersive digital environments.
Minah Lee
A curator and researcher based in Seoul, Minah Lee’s research engages with social concerns through visual art across a range of media. She focuses on how contemporary art responds to cultural conditions, with particular attention to photography and moving images in relation to questions of consciousness and the possibilities of the medium.
Lee previously held a curatorial position at the National Museum of Modern and Contemporary Art (MMCA) in Seoul, where her curatorial projects included MMCA Photographs Collection: What’s the Time in Your World? (2024), MMCA Gwacheon Project 2023: Link (2023), and 2021 Collection Highlight: Absurdist Fantasy (2020).
She is currently a curator at the Seoul Museum of Art (SeMA), where she is working on an upcoming solo exhibition by Shezad Dawood, opening in December 2026.
Hyundai Translocal Series
Hyundai Translocal Series, a Hyundai Motor Company initiative, explores how artistic collaborations can expand access to the arts, build sustainable art ecosystems, and cultivate new dialogues across borders by connecting art institutions in Korea and across the globe. Conceived as a platform for sustained collaboration, this initiative supports a collective exploration of translocal values while enabling each partner institution to reflect on global interconnectedness through the lens of its own local context and shared concerns. The series supports multi-year endeavors including joint research, artwork commissions, exhibitions, public programming and publications among art institutions, with each exchange shaped around a unique thematic inquiry.